Building and succeeding with a brand is craftsmanship.

 

It takes art, it takes science, it requires iterations. It starts with consumer insights based on a human aspiration or a human truth to which brands respond in a uniquely differentiated way.

 

Michel Dallemagne knows because he has helped successfully re-craft and launch global mega brands one after the other as he successfully lead the global Hair beauty business for Unilever, his previous employer. Now, at the helm of a small Finnish cosmetics line Lumene, he is at it again.

 

Hear the Lumene C.E.O.’s unconventional take on how to build a global brand followed by commentary of Antti Järvinen, Google’s Country Manager for Finland, and evaluate how your brand is doing.

Speakers

michel-dallemagne-web-200x200

Michel Dallemagne

C.E.O. of Lumene

antti-jarvinen-web-250x250

Antti Järvinen

Country Manager, Google

Vanha Ylioppilastalo

 

Mannerheimintie 3, 00100 Helsinki

 

WHEN

 

February 23, 11:30 AM to 1:30 PM

 

SIGN UP NOW

For more information contact:

Kristiina Helenius
C.E.O.
+358 45 122 6051