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amcham

Empower Yourself!

To secure your position as a dynamic communicator and leader of people, it is worth investing the time to listen carefully to experts, internalize what they teach, and use it

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Hot Cool Brand

Michel Dallemagne has done it with Dove, Sunsilk and TRESemme. Now the freshly minted C.E.O. is building a global brand for Lumene.

Michel makes it clear right off the bat. There are some must-get-rights of successful branding.

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